Sense builds on Xmas text push
Sense, the deafblind charity, is launching a Christmas appeal, designed to build on the success of last year’s Text Toy…
News
IPA: ‘TV more effective than DM’
A new report by the IPA rubbishes the notion that the key to building successful brands is to create loyal…
Cavers makes first Lateral hires
Lateral Group has continued the expansion of its creative deparment as part of plans to build a full-service offer –…
Amaze to lead Asics online blitz
Sportswear brand Asics has appointed Amaze to lead a group of marketing and technology companies to develop the company’s first…
BT collapse hits ‘Mega Monday’
Online firms aiming to capitalise on the biggest web shopping day in history – so-called Mega Monday – were scuppered…
£2bn in loyalty points spent on Xmas
They say a dog is for life, not just for Christmas; the same, it seems, cannot be said for loyalty…
Online giants face tax showdown
Many of the top online firms, including Google, Amazon and eBay, could be facing huge tax bills if MPs get…
Start-ups win MAA ‘Dragon’s Den’
Nine start-ups have secured the services of marketing agencies for a year following a Dragon’s Den-style event held by the…
£10k a second to be spent online
Consumers are set to splash out £10,000 a second online today – already dubbed Mega Monday – amid predictions that…
Tesco rules online grocery sales
Tesco’s grip on the online supermarket sector appears to be tighter than ever with a new study showing that more…