Experian B2B tool woos marketers
Business to business marketing campaigns have been given a boost with the launch of a new tool from Experian which…
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Industry push to nuture young talent
UK agencies are joining forces with the Metro newspaper to launch a nationwide search for digital talent and creative entrepreneurs….
Police issue 2012 ads warning
Police are warning the public not to respond to advertisements in national and international media advertising tickets for the London…
Metcalfe joins DMA Roll of Honour
Former DMA chair David Metcalfe has been elected to the DMA’s Roll of Honour, in recognition of steering the trade…
CBI joins criticism of EU data law
The Confederation of British Industry (CBI) – the so-called bosses’ union – has joined the widespread criticism of the proposed…
WPN lands Anthony Nolan brief
Anthony Nolan, the UK charity for people with blood cancer who need stem cell or bone marrow transplantation, has appointed…
Indian call centres in dock again
Indian call centres are facing a fresh backlash following claims made in The Sunday Times that rogue staff are offering…
McCain goes digital for onpack blitz
McCain Foods is launching a major digital campaign to support its biggest ever on-pack promotion, dubbed ‘Lucky Spuds’, which will…
Half of data fines cut, admits ICO
The Information Commissioner’s Office (ICO) has slashed fines for businesses which have breached data laws in half of the cases…
BSkyB overhauls CRM operation
BSkyB is shaking up its CRM strategy with the appointment of two firms to handle its customer communications, as part…