Agencies face new freelance costs
Agency chiefs are being warned that new regulations designed to give freelances the same basic working and employment conditions as…
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New hack as PSN relaunches site
The video games company behind Tomb Raider and Final Fantasy has become the latest victim of a data breach, with…
Everything Everywhere hires chief
Everything Everywhere, the company which owns T-Mobile and Orange in the UK, has appointed former MTV Europe group sales director…
Facebook admits anti-Google blitz
Facebook has been forced to admit that it hired a PR firm to promote negative stories about Google, although it…
Baber Smith hirings boost top team
Baber Smith has appointed Iris head of planning Paul Kenny as its new planning director as part of the agency’s…
Austerity Britain ‘fuels selfishness’
Food, booze and cigarette brands are likely to escape relatively unscathed as British consumers put themselves first and become much…
Fall in ASA moans masks issue
The total number of complaints to the Advertising Standards Authority fell 13 per cent last year to 25,214, although this…
Data sharers told to ‘get a grip’
Brand owners which share their customer data with other companies are being advised to “get a grip” on a new…
Renault to boost CRM and digital
Renault is planning to ramp up both its online CRM and digital marketing activity and is seeking two agencies to…
£2bn wasted on driving Web traffic
UK marketers are wasting an estimated £2bn a year driving traffic to their websites, as millions of consumers baulk at…