Decision Marketing Data Clinic: Data reforms explained
The Government’s proposed data reforms – under the Data Protection & Digital Information (No. 2) Bill – will have huge…
News
Clean energy start-up Aira hires UK agencies and chiefs
Swedish group Vargas Holding is launching a clean energy-tech business Aira with a raft of UK agencies and an in-house…
‘Funny’ Valentine’s ad gets tongue-lashing from ASA
A fitness company’s bright idea to post a “humorous” Valentine’s Day ad, which featured a man seemingly about to perform…
Online sales fall won’t stop long march to digital future
The fall in UK online shopping sales to pre-Covid levels is only likely to be a “blip”, with the long-term…
Hyundai and Toyota ad bans put car brands on red alert
Major car brands have been sent a warning shot over how they advertise their electric vehicles following a double ruling…
Retail marketers in dock over customer bombardment
Retailers might be under more pressure than ever but it seems their marketing is simply not rising to the challenge,…
Marketers hunt specialists to join the TikTok revolution
Major brands are looking for social media support to deal with the impact of TikTok on their businesses, with chief…
Shelter and HSBC unite to highlight homelessness plight
The thought of a major global bank and a homeless charity jumping into bed together might seem incongruous but that…
Pret chief joins Merlin to drive digital and data overhaul
Merlin Entertainments, the global company behind Alton Towers, Legoland, Madame Tussauds, Sea Life Centres, London Eye and Blackpool Tower, has…
Brits stop grazing on social media to feast on inspiration
Brands need to adapt to a new era of social media, with consumers are no longer spending hours simply “passing…