Finance companies warned over advertising ‘easy credit’
Finance firms have been warned they face regulatory action if they exploit the cost of living crisis to promote consumer…
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Lip up fatty: UK set to be the obesity capital of Europe
Brits might like to think of the UK as a “cultural superpower” but it seems it is also set to…
Firms enter $8tn metaverse; one day consumers will too
The metaverse has turned from sci-fi concept into reality with consumer awareness soaring, and, even though few people can explain…
Ministers come out fighting with big tech clampdown
The Government has set out its final vision for how the new Digital Markets Unit (DMU) regulator will work, including…
Demand for third-party data soars as cookies crumble
Brands are continuing to turn to outside sources to supplement their own customer data, with third-party audience data sales increasing…
Government backs industry trade mission to Cannes
The UK advertising industry is putting aside its often tetchy relationship with the Government to launch a trade mission at…
Death of the high street? Not a ghost of a chance…
Predictions that Covid would permanently turn British high streets into ghost towns have been blown out of the water, with…
Big tech platforms spent over $46bn on ads last year
Big tech companies might be public enemy number one for many but the ad industry would be much poorer without them…
Royal Mail rivals slam ‘woeful’ service and price hikes
Royal Mail’s rivals, who are also customers due to the fact they rely on posties for their “final mile” deliveries,…
Customer mail ‘beats digital in building relationships’
Businesses which urge their customers to go paperless could well be not only alienating huge swathes of consumers but also…