Brussels chiefs to launch probe of Microsoft data deals
Brussels data protection chiefs are set to launch an internal investigation into cloud and software deals between EU institutions and…
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Porn site blackmailer gets banged up for over 6 years
A man who blackmailed porn site users into coughing up hundreds of pounds to unlock their screens in what police…
Mission hands group CEO role to Big Dog chief Clifton
The Mission Marketing Group – the company behind Bray Leino CX, Krow, Big Dog and Story UK – has promoted…
Companies warned that GDPR compliance is not enough
Over ten months after GDPR came into force, companies have been warned that simply complying with the new regulation is…
Oliver picks ex-TBWA boss Stainer for global client role
In-house specialist agency Oliver has boosted its global senior leadership team with the appointment of former TBWA and BBH chief…
Virgin Money embraces AI to tackle credit card churn
Virgin Money has turned to Jaywing’s artificial intelligence product, Archetype, to gain a deeper understanding of its credit card customers…
Tesco plans Clubcard boost after months of cutbacks
Tesco is planning a fresh revamp of its Clubcard loyalty scheme, amid reports that it wants to offer greater incentives…
Triple whammy holding back customer lifetime value
Despite growing awareness that customer lifetime value (CLV) is a better method for measuring success than return on investment (ROI),…
Newham council under cosh for Gang Matrix data leak
The London Borough of Newham has been whacked with a £145,000 fine for disclosing the personal information of more than…
Publicis eyes $5bn Epsilon as data gold rush continues
The data-driven marketing industry is set for yet another mega deal, following confirmation that Publicis is considering a bid for…