News

Brand owners’ exploitation of consumers’ personal data is a much bigger threat to civil liberties than any snooping undertaken by…

Tesco boss Philip Clarke has backed the Clubcard scheme to bring the firm victory against its rivals, even though the…

A “provacative” poster campaign promoting the perfume “Rogue by Rihanna”, featuring the singer seemingly stark-naked apart from a pair of…

Telegraph Media Group has signed a deal with TNT Post Doordrop Media to expand its insert programme by offering postcode…

DunnHumby co-founders Edwina Dunn and Clive Humby – the couple credited with putting data-driven marketing on the map – are…

A lack of clarity around new digital advertising techniques means that European marketers cannot measure whether two-thirds (76%) of their…

Speculation that Tesco chief marketing officer Matt Atkinson would lose his job has proved correct – in part – with…

Charity street fundraising – so-called chugging – has come back from the dead, according to new figures which show the…

Google’s new online “right to be forgotten” form received 12,000 separate take-down requests on its first day, with consumers signing…

The Information Commissioner’s Office has launched a public appeal for help to combat a spike in nuisance calls from a…