Sex toy firm faces messy UK legal case over data claims
UK consumers are aiming to batter a Canadian sex toy manufacturer into submission over “a gross invasion of privacy”, which…
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Top brands sign up for C4 personalised TV ad scheme
Foster’s, 20th Century Fox and Ronseal have become the first brands to sign up for a new Channel 4 advertising…
20% of firms fear ruin as GDPR panic spreads globally
UK businesses may be living in fear of the looming deadline for GDPR compliance but these concerns are spreading like…
Former BA CRM chief to lead Yo! Sushi marketing team
Japanese restaurant chain Yo! Sushi has appointed former British Airways CRM chief Luisa Fernandez to head up its marketing team…
ICO insists GDPR guidance will cover legitimate interest
The Information Commissioner’s Office has rubbish claims that it will not be issuing guidance on how companies can use so-called…
The Software Bureau bolsters Cygnus with DBS data file
The Software Bureau has beefed up its Cygnus data processing suite with the addition of DBS Data’s Purifi scheme, providing…
Equifax secures home mover data deal with TwentyCi
Equifax has become the first major data provider to partner with life event business TwentyCi to create a marketing solution…
Rapp reveals debut activity to attract Yanks to Mancs
Rapp has unveiled its first campaign designed to promote Manchester as a tourism hotspot after being appointed by Marketing Manchester,…
Met Police under fire over shotgun security mailshot
The Metropolitan Police has been accused of compromising the data of 30,000 firearm and shotgun owners living in London after…
‘Magpie’ SMEs warned over GDPR risk of data hoarding
SMEs are being warned to overhaul their magpie-style data retention strategies in the wake of a new study which claims…