Third-party data crackdown will wreak havoc says DMA
The DMA has blasted plans to beef up existing laws on the use of third-party data, insisting that changing the…
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Direct and data techniques the most crucial for clients
Customer insight, data analysis, direct marketing and email marketing are four of the five most important skills a marketer needs,…
Mail Newspapers signs Nectar deal for loyalty overhaul
Mail Newspapers, the firm behind the Daily Mail and Mail on Sunday, is revamping its loyalty scheme by joining the…
Charities claim they have not got enough time for GDPR
Despite being given over two years to get in shape for the EU data protection reforms – like ever other…
Amaze appoints commercial chief to boost senior team
Amaze is continuing to strengthen its management team by appointing a new chief commercial officer to drive forward the digital agency’s…
Brexit trigger sees UK firms abandon GDPR preparations
Nearly a quarter of UK businesses have already cancelled their preparations for achieving compliance with the new EU General Data…
Company directors cleared of £9m telemarketing fraud
Norfolk Trading Standards has defended its decision to pursue a court case against the directors of a telemarketing company for…
DMA joins forces in bid to demystify legitimate interests
The DMA has joined forces with ISBA, the Data Protection Network and cross-sector data protection specialists as part of plans…
Double victory as rogue firms are clobbered for £220k
The Information Commissioner’s Office is continuing its fight against companies which flout the law by taking action against two nuisance…
Direct mail rivals bury the hatchet for industry accord
Royal Mail and its fiercest rivals Whistl, UK Mail and Secured Mail have pledged to work closer together for the…