EU agrees Privacy Shield but UK must still toe line
Just days after the UK voted to leave the EU, Brussels and Washington have finally agreed changes to Privacy Shield,…
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DMA: We must fight to bring talent to our industry
Industry body the DMA has urged the direct and digital marketing sector not to lose sight of the fact that…
ICO commits to data law overhaul despite Brexit win
Any hopes that the European referendum result will mean UK firms will no longer have to change their practices to…
Jason Andrews exits Rapp as top exodus continues
Rapp executive creative director Jason Andrews has finally joined the agency’s top-level exodus following months of speculation about his future,…
Tech chiefs as clueless as ever about EU data laws
Marketers may at last be waking up to the looming EU General Data Protection Regulation – even if they feel…
SMEs hail the commercial value of direct mail
Nearly half of all small to medium-sized business now use direct mail as part of their marketing activity, with three-quarters…
Tesco Bank hunts data chief as group revival rolls on
Tesco’s banking division is aiming to recruit its first ever chief data officer as part of plans to place greater emphasis…
Zut alors, Proximity first DM agency to win in Cannes
Proximity London has become the first UK direct marketing agency to strike it rich in Cannes, after its digital marketing…
Ignis cooks up gastro campaign for Fuller’s pubs
London brewer and premium pub company Fuller, Smith and Turner is launching a major marketing campaign to promote its food…
All Bar One orders in new loyalty app from Eagle Eye
All Bar One has launched a new loyalty app, offering customers rewards, exclusive offers and an opportunity to build their…