DST pulls out of direct mail print to focus on data
DST Systems is hunting a buyer for its UK print and digital operations as part of plans to concentrate on its…
News
Technology plays to the centre court at Wimbledon
The last week of June is looming and the strawberries are ripening, so it can mean only one thing; Wimbledon…
Marketers clueless about Brexit impact on data laws
Consumers are not the only ones in the dark about how the EU referendum result will affect them; almost two-thirds…
easyHotels books in new engagement platform, One
easyHotel group, the company which runs a chain of no-frills accommodation in city locations across Europe, the Middle East and…
Business ‘not up to job of protecting consumer data’
The vast majority of consumers are so worried about how businesses protect their personal data that they are being forced…
Marketing Metrix launches omni-channel attribution
Marketing Metrix is aiming to ease the growing pressure from organisations to measure the impact of multi-touchpoint advertising, with the…
Omnis Data start-up brings in former Callcredit man
Omnis Data, the marketing data services agency launched in November 2015 by a trio of ex-Trading Floor staff, has strengthened…
Comic Relief hands major data overhaul to Trillium
Comic Relief has committed to improving the quality of its fundraiser data by creating a single view of its supporters,…
ICO pact to bolster war on overseas rogue callers
The Information Commissioner’s Office is stepping up its fight against nuisance calls and texts coming from overseas by signing a…
Snail-like response to leads sees brands missing out
Companies are potentially missing out on vast swathes of new business due to the fact they are painfully slow in…