Monster recruits Dentsu agency for analytics boost
Global recruitment platform Monster is aiming to boosting the effectiveness of its marketing activity with the appointment of Dentsu Aegis…
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KLP and AIS brands axed as Havas creates Field Day
Havas has brought the curtain down on two of the biggest brands in the agency world by merging direct and digital…
Momentum picks Virgin Active man to lead strategy
Momentum Worldwide has appointed Virgin Active head of retention and customer insight Dean Taylor to the new role of director…
Brexit would hit ad growth – but not immediately
Leaving the European Union could cost the UK £70m in adspend growth each year – a total of £1bn by…
Nev Wilshire admits offence over Indian call centre
BBC TV Call Centre boss Nev Wilshire has found himself in the dock once again after admitting that he forgot…
GI Insight recruits former Clubcard chief to top role
GI Insight, the data marketing, customer insight and loyalty company owned by GI Solutions, has appointed the former head of Tesco…
Online ad industry acts over video viewability fears
A leading online ad industry group is aiming to tackle growing concerns over the viewability online video advertising, a sector…
Over 55s spend more time on tablets than teens
Teenagers might give the impression that they are conjoined with their mobile devices but it is those aged 55 and…
CitizenMe launches scheme for consumer insights
A new mobile app that aims to help consumers to get value from their personal data, has launched with the…
Dogs Trust savaged over lax use of lifestyle data
Dogs Trust has become the latest charity to be upbraided by the Fundraising Standards Board over a call made by telephone…