Whistl marches on with raft of new mailing business
Postal operator Whistl is hailing a raft of client wins and contract renewals just months after it secured a management…
News
New IDM qualification taps into direct mail revival
The IDM is aiming to tap into the direct mail revival by launching the first ever professional qualification in the…
New scheme aims to tackle ad viewability concerns
Ask most marketers how their skins and wallpapers are performing and you are likely to be met with a blank…
Top retailers demand answers over Vtech data row
Interactive toy giant Vtech, which exposed the personal details of over 5 million customers and their children, is facing a…
Grade admits new regulator lacks charity expertise
DM Commission chairman George Kidd has become the only direct marketing expert to be appointed to the board of the…
Financial Times appoints agency for global CRM
Five months after appointing its first chief data officer, the Financial Times is aiming to put data at the heart…
Brands offered deep insight on Underground users
Exterion Media, the company which runs all London Underground advertising, is launching a new insight tool which will tap into…
BT steals march on rivals with free call blocking plan
BT has thrown down the gauntlet to rivals by revealing plans to launch a free nuisance call blocking service, which…
Merkle acquires DBG as UK expansion continues
US data-driven marketing agency Merkle is boosting its presence in the UK market by acquiring independent data specialist DBG for…
AnalogFolk hires Helia duo to launch data division
Digital agency AnalogFolk has launched a new data offering called AnalogFolk DNA, hiring former Havas Helia duo Ben Silcox and…