Publicis Chemistry has moved swiftly to replace executive creative director David Prideaux – who left the agency last week – by hiring a senior duo from TBWA London.
Jason Fletcher and Marcus Iles first worked together at Proximity London, between 2002 and 2010, working under Warren Moore and Caitlin Ryan.
They then switched to Golley Slater, where they were creative and board directors.
Fletcher and Iles joined TBWA London in 2012, working on clients including Nissan, Four Seasons, Game and SCA’s Tena. Their work spanned advertising, direct marketing and digital activity.
Reporting to new managing director Emma Rush, they will take the creative lead across Publicis Chemistry’s clients, including Royal Mail, EE, Gü and Gatwick Airport, as well as work on some Publicis UK accounts.
Rush said: “Marcus and Jason have been on Publicis UK’s radar for a while now. Their diverse creative experience, skills and awards bring a unique dynamic to Publicis Chemistry and Publicis UK for many of our integrated clients. They will also play a key role in Publicis Chemistry’s management team.”
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