Warning for all data firms as Amazon faces €746m fine
The proposed record-breaking €746m (£636m) GDPR fine against Amazon exposes the risks all businesses face from complaints lodged by individuals…
adtech
Targeted ads use ‘illegal surveillance’, lawmakers told
EU and US legislators are being urged to outlaw online targeting, amid claims it is actually “surveillance-based advertising”, with an international…
Now Brussels opens probe into Google ad dominance
The net is finally closing in on US tech giants’ dominance of the online advertising market, with Brussels opening yet…
War on ‘illegal’ adtech RTB heads to the German courts
The battle against what is claimed to be the “the world’s largest data breach, every day” is moving to the…
Opportunity knocks with demise of third-party cookies
Did you know that the number of car accidents following lockdown #1 shot up? The reason for this is quite…
Oh là là French hit Google with €220m fine for ad abuse
The French authorities have once again come down hard on Google, this time for abusing its advertising power, by whacking…
LiveRamp adtech system ‘achieves ROI of up to 340:1’
As marketers stress over how to replace third-party cookies and Apple’s advertising software, an independent study claims that brands which…
Apple users ditch ads in their droves after iOS update
The vast majority of Apple iPhone users are leaving app tracking disabled since the feature went live on April 26…
LiveRamp to boost eBay Classifieds in post-cookie era
eBay Classifieds Group UK, which encompasses Gumtree and Motors.co.uk, has signed a major deal with LiveRamp to implement its Authenticated…
Google and Apple privacy moves fuel compliance fears
The penny seems to have finally dropped over the need for brands to increase data protection measures, but it is…