New IAB adtech framework ‘as flawed as the last one’
A reformed adtech system, launched by IAB Europe in response to a ruling that its official framework is in breach…
adtech
Big issues still to tackle in 2022: Online or off limits?
In the latest of our series re-examining the industry’s “big issues to tackle in 2017” we look at the online…
Grindr finally gets whacked for ‘insane’ GDPR violation
LGBTQ dating app Grindr has finally been issued with a £5.5m fine by the Norwegian authorities after being caught with…
Denham back in dock after joining Facebook’s law firm
Former UK Information Commissioner Elizabeth Denham has raised more than a few eyebrows by landing a consulting role at the…
Latest ICO adtech ‘warning’ infuriates privacy groups
The Information Commissioner’s Office is once again under fire over its inaction on the adtech industry’s mass abuse of data, despite…
Unfazed marketers already starting to discard cookies
It seems marketers might not be quite so ill-prepared for the demise of third-party cookies after all, with many professionals…
Privacy groups claim victory over looming adtech ruling
Online ad industry body IAB Europe has tried to play down an imminent ruling that its adtech system – used…
Brits will only pay 4p a day to prevent data use in ads
Fears that the marketing industry is alienating consumers by riding roughshod over their personal data appear somewhat wide of the mark,…
Opaque tech group demands more Google transparency
Movement for an Open Web, a coalition of leading tech, advertising, and publishing companies which refuses to name its members,…
‘Worst Ad’ exposes $60bn wasted on search marketing
Martech company Bango claims to have launched “The Worst Ad Campaign in the World” on a remote poster site in…