Saatchi creative duo join MRM to work on major brands
MRM UK is beefing up its top creative team with the appointment of Saatchi & Saatchi London and Argentinian duo…
agency news
We Are Social backs agency to offer brands AR at scale
Clients are being offered the chance to launch augmented reality campaigns at scale, with the launch of a new agency…
Wunderman hires Iris chief for new social media push
Wunderman Thompson is aiming to offer clients a new approach to social media marketing, ditching traditional B2C and B2B activity…
Edit bolsters CX offering with DataGuard partnership
Salocin Group-owned Edit Agency has signed a major deal with Munich-based tech firm DataGuard to provide clients with the tools…
WPP in global deal to boost clients’ digital experiences
WPP has strengthened its relationship with digital experience platform provider Optimizely, in a global deal which the agency giant claims…
Raheem Sterling co-founds content agency Playmaker
England and Chelsea footballer Raheem Sterling is joining forces with music video director Carly Cussen to launch creative production agency…
Dentsu taps into AI boom with launch of Merkle GenCX
Dentsu and its data-driven agency Merkle are joining the clamour to offer artificial intelligence-led marketing solutions by collaborating with Salesforce…
‘Ultimate adman’ Moray MacLennan to leave M&C
M&C Saatchi has been forced into a major changing of the guard, with chief executive Moray MacLennan – who has…
TMW opens up digital design and development offshoot
Unlimited-owned customer experience agency TMW is launching a specialist digital shop, TMWX, which combines the digital design and development specialists…
Havas swoops for Uncommon in deal worth up to £120m
Havas has acquired a majority stake in Uncommon Creative Studio, claimed to be the fastest growing independent creative company in…