Co-op hires BBC chief to lead data ‘centre of excellence’
The Co-op has turned to the broadcast industry to appoint a new head of CRM and customer experience, bringing in…
The Co-op has turned to the broadcast industry to appoint a new head of CRM and customer experience, bringing in…
Former Blueberry Wave chief executive Nick Dixon has unveiled his latest venture, just days after stepping down from his role…
Waitrose has lined up five agencies – MSQ, MRM McCann, Rapp, TMW Unlimited and M&C Saatchi (formerly Lida) – to…
The proposed merger of O2 and Virgin Media – set to be announced later this week – is likely to…
Suggestions that CRM would simply be a flash in the pan have once again been debunked after Salesforce revealed yet…
Renault UK is rolling out a new marketing platform to its dealerships which has not only ushered in “on brand”…
Great Western Railway has shortlisted five agencies to pitch for its CRM and data-driven marketing account as part of a…
The CRM software market might be booming – with Gartner recently claiming it was worth $48.2bn (£38bn) globally last year…
Publicis-owned Digitas UK has completed the line-up of its new management team following last year’s top-level exodus, by appointing Lida’s…
Online property giant Zoopla is planning to beef up its CRM programme with the appointment of Rapp UK to put…