CX demands emotion and Darwinist functional efficiency
Brands striving to create standout customer experiences must get back to basics by embracing both efficiency and emotion to make…
customer experience
US group swoops on BlueVenn in $54.3m cash buyout
UK cloud-based customer data platform specialist BlueVenn has been snapped up by Nasdaq-listed US digital transformation company Upland Software in…
Co-op hires BBC chief to lead data ‘centre of excellence’
The Co-op has turned to the broadcast industry to appoint a new head of CRM and customer experience, bringing in…
AR breaks out from the geeks as retail eyes tech boost
Tech geeks may have been salivating over the potential of augmented reality for years but it has taken the Covid-19…
Havas CX scoops brief for global skincare brand Aesop
Havas’ dedicated customer experience network, Havas CX, has been appointed as the global customer engagement agency for skincare and beauty…
Omnicom’s C Space promotes DeVlieger to global CEO
Omnicom-owned global customer agency C Space – which counts Walmart, Ikea, McDonald’s and Tesco as key clients – has handed…
Havas hires Jennifer Clinehens as first CX strategy chief
Havas CX Helia, the lead UK agency in the global Havas CX network, has created the role of customer experience…
Havas ties 20 agencies and 10 chiefs for CX network
Havas is aiming to prove its customer experience credentials, not by launching a new agency but by bringing existing agencies…
New Tesco boss: CX is far more crucial than marketing
Tesco’s new chief executive Ken Murphy is set to boost customer experience for both the retailer’s burgeoning online operation and…
Hard-up consumers demand more freebies and loyalty
Consumers are increasingly shunning non-essential purchases to spend their income on food and safety products, with Covid-19 ripping a giant…