Is the Internet really killing off the British high street?
Many commentators have been quick to blame this year’s poor Christmas high street sales on a shift to online shopping,…
customer experience
Jockey Club boosts CX with Amaze Realise site rebuild
The Jockey Club – the largest commercial group in British horseracing which runs Aintree, Epsom and Cheltenham race courses –…
Brand owners prioritise CX but fail to break down silos
Customer experience is now more important than even profit and revenue growth for most businesses, but successful implementation is being…
Kew Gardens hires Manifesto for digital CX overhaul
The Royal Botanic Gardens at Kew has appointed digital agency Manifesto to overhaul the world heritage site’s online customer experience…
How building a tech stack turns advertising into CRM
Today, no brand is immune from being disrupted by digital start-ups. Some question this logic, but when you consider the…
Aston Villa aims to get into the digital premier league
Aston Villa Football Club may have just missed out on promotion to the Premier League last season but it is…
WPP strikes deal to boost Wunderman Commerce unit
Wunderman is continuing to beef up its e-commerce business with the purchase of specialist consulting agency 2Sales for an undisclosed…
‘Schoolboy error’ condemns Virgin Media data yet again
Virgin Media’s haphazard data governance has been exposed once more after a schoolboy error led to one woman being hounded…
WPP boosts Wunderman unit with Gorilla Group deal
Sir Martin Sorrell may be long gone but WPP’s ambitions are still very much alive and kicking after Wunderman has…
Virgin Media sparks uproar over handling of UKTV row
Virgin Media, the embattled TV, broadband and mobile provider whose data governance appears to make even TalkTalk look safe as…