Škoda drafts in Olympian to get women on their bikes
Škoda UK is aiming to tap into the Olympics feelgood factor with the launch of a new social-first campaign to…
data-driven marketing
Digital faces triple whammy despite market domination
Digital advertising might be seizing the lion’s share of spend – forecast to reach $442.6bn in 2024 and nearly 60%…
Indian foodie brand Geeta’s picks agency for expansion
Geeta’s, the Indian food brand behind the Premium Mango Chutney, has appointed a new agency to deliver its mission to…
Most consumers believe their data is being misused
It seems that organisations of all types and sizes still have plenty to do to convince consumers they can be…
Schrems guns for Musk over X ‘illegal’ AI training data
Elon Musk might think he has scored a major victory against the ad industry after X’s legal action has led…
Rush for AI jobs fuels fears of major talent shortage
The UK jobs market might be stuck in the doldrums, but demand for AI skills is bucking the trend and…
Finance brands warned that slang is way too ‘cheugy’
Finance brands which are thinking of trying to stand out from the crowd by using colloquialisms and slang might want…
Madame Tussauds brings wax figures out for all to see
Madame Tussauds London, the 189-year-old wax figures museum, is using 21st century technology to encourage visitors to rediscover its allure…
Sagacity promotes Standing as Scott Logie steps down
Data solutions consultancy Sagacity has promoted Dean Standing to the role of chief revenue officer, succeeding Scott Logie, who has…
Teamwork skills ‘in decline as firms seek AI expertise’
The workplace looks set to become a far more solitary environment, with interpersonal and teamwork capabilities, historically fundamental to the…