Gen Z says ‘we’ve never had it so good’ as £3.6bn awaits
Rishi Sunak and his Tories might be trying to paint a picture of higher taxes and lower spending power under…
data-driven marketing
Meta ‘consent or pay’ flayed again in new EU judgment
Brussels chiefs appear to have hammered the final nail in the coffin for Meta’s controversial “consent or pay” subscription service,…
Parkes quits Rapp to lead Wonderhood Studios CX team
Rapp UK chief strategy officer Caroline Parkes is leaving the agency to join Wonderhood Studios to head up a customer…
Marketers seek more value from existing martech tools
Marketers are finally beginning to move away from their obsession with getting their sticky mitts on the latest marketing gizmo,…
New campaign urges young voters to enlist three friends
A new campaign is being launched to mobilise the youth vote by urging young people to encourage three of their…
Top brands join Ann Summers for ‘House of Underwear’
Ann Summers is jumping into bed with top brands including Calvin Klein Underwear, Lemonade Dolls, Curvy Kate, Nudea to set…
Labour and Tories ramp up mailshots as election looms
Claims that the July 4 general election will be won or lost on Instagram and Facebook appear simplistic at best,…
Middle class ‘in crisis’ as parties gear up for final push
Nearly half a century after Saatchi & Saatchi devised the poster proclaiming “Labour Isn’t Working” in the run-up to the 1979…
Medialab hires PHD chief as client managing director
Independent media agency Medialab has recruited a new client managing director as part of its ongoing expansion drive, accelerated by…
Tesco builds on deal with GroupM for retail media boost
Tesco’s data-driven retail media and advertising operation has signed a new deal with WPP-owned GroupM designed to drive delivery of…