EU data chief steps up attack on ‘pervasive’ online ads
The European Commission’s top data protection cop has ratcheted up the EU’s attack on the online advertising ecosystem, insisting it…
data-driven marketing
Data strategies to drive post-Covid growth for business
Data-driven strategies will be at the forefront of business growth plans over the next three years, with first-party data, new privacy…
Customers will share data but don’t rest on your laurels
Consumers around the world are finally coming to terms with the fact that the exchange of personal data is essential…
Publicis exits Russia and condemns Ukraine invasion
Publicis Groupe has pulled out of the Russian market – where it employs more than 1,200 staff – and passed…
Bully-boy firms hit where it hurts for calling vulnerable
Companies that persist in targeting vulnerable consumers have been warned they face being named and shamed – and hit where…
Not a lot like a bot as human touch still rules OK
It may be nearly 45 years since Blondie sang “don’t keep me hanging on the telephone” but the sentiment is…
Kite Factory hires WaterAid client to boost charity offer
Independent media agency The Kite Factory has turned to WaterAid supporter engagement lead and long-term client Charley Day to appoint…
WFH cuts costs and boosts morale; what’s not to like?
The UK workforce’s strength of feeling over working from home has been laid bare, with a new study showing that…
UK firms demand visa rethink to tackle skills shortage
The UK’s current skills landscape is not fit for purpose in the modern world, with ongoing skills shortages putting future…
Gen Z least likely to boycott brands that stay in Russia
Brands might be pulling out of Russia en masse, in protest of Putin’s invasion of Ukraine, but it seems British…