John Lewis chief Lock departs to take up ‘passion role’
The John Lewis Partnership executive who has led the retail group’s reprise of its Never Knowingly Undersold price promise is…
data strategy
Tesco and Sainsbury’s wrap up Xmas as sales top £13bn
Tesco and Sainsbury’s have emerged victorious in the battle for festive supermarket sales, witnessing increases of 5% and 3.5%, respectively,…
1st Central drafts in Armadillo to ramp up CRM strategy
Motor and home insurance provider 1st Central is aiming to accelerate growth with the appointment of Bristol agency Armadillo to…
Nectar roots for conservation with Woodland Trust deal
Nectar360, which owns and operates the Nectar loyalty scheme, has extended its partnership with the Woodland Trust until 2027, allowing…
Big issues to tackle in 2025: Can you remain relevant?
In the fourth and final article in our series, Decision Marketing looks back over the past 12 months – and…
Big issues to tackle in 2025: What’s the future for AI?
In the second of our series of articles, in which Decision Marketing is looking back over the past 12 months…
Big issues to tackle in 2025: What’s the cost of privacy?
In the first of a series of articles, Decision Marketing looks back over the past 12 months – and forward…
How you can thrive in 2025…with scenario planning
“Mirror, mirror on the wall, who’s the fairest of them all?” “Thou, O Queen, art the fairest in the land,”…
McDonald’s hires TMW as UK agency in global review
TMW has been appointed as the customer engagement agency of record for McDonald’s UK & Ireland, in what is the…
How you can thrive in 2025…being a dab hand at DaaP
Data as a product (DaaP) is about to rock 2025. So, what is it? It’s a transformative idea, championed by…