CALM film promotes ‘Care Kit’ to combat youth suicide
Suicide prevention charity Campaign Against Living Miserably (CALM) is launching the second phase of its “Missed Birthdays” campaign, centring around…
data strategy
Matalan customer chief exits as senior exodus continues
Matalan chief customer and omnichannel officer Ali Jones has joined the senior exodus at the cut-price designer chain, which has…
High Court rules against ‘parasitic’ online ad profiling
Sky Betting & Gaming (SBG) has been found guilty of breaching data protection law after a High Court judge ruled…
ICO declares ‘consent or pay’ models are legal in the UK
The UK Information Commissioner’s Office is risking a major backlash from privacy groups after ruling that “consent or pay” subscription…
Brands urged to recognise consumers simply want less
Marketers are facing a new fundamental challenge – to add to the already vexing issues of the cost of living…
DM Data Clinic: Finding new customers without cookies
In the latest in our series of articles, designed to provide advice on data-driven marketing strategies, we look into marketing…
Havas supercharges data strategy for entire workforce
Havas is bolstering its data capabilities by signing a new 5-year deal with marketing intelligence firm Funnel, providing both data…
Economic pressures threaten drive for sustainable ads
Marketers across Europe have finally woken up to the impact their digital marketing campaigns are having on the environment, but…
Businesses put upskilling at the top of the work agenda
It seems the penny might have finally dropped about retaining the workforce, with a new study revealing that many of…
Ozone signs Newsweek to online advertising platform
Digital advertising platform Ozone has signed up Newsweek to its existing publisher network, which reaches 17.4 million individuals daily, according…