Center Parcs books in UK media business with iProspect
Center Parcs UK and Ireland, the forest holiday operator whose villages are beloved of the middle classes, has handed its…
media
Saga hands £30m data-driven media brief to iProspect
Over 50s specialist Saga has handed its media strategy, planning and buying account to iProspect UK, consolidating its £30m media…
Sagacity seals data-powered partnership with Medialab
Data solutions specialist Sagacity has signed a partnership with independent media agency Medialab to deliver joint products, while enhancing existing…
Agencies crave media coverage but aren’t sold on PR
Nearly three-quarters (73%) of agency chiefs consider media coverage to be an effective strategy in building their business profile –…
Wavemaker in ‘talent-first’ newbies recruitment drive
WPP media agency Wavemaker UK is aiming to play a key role in attracting youngsters to the industry with the…
VCCP Media gobbles up Krispy Kreme digital account
Doughnut and coffee house chain Krispy Kreme is aiming to boost its performance marketing with the appointment of VCCP Media…
Total Media puts best foot forward to land Scholl brief
Leading footcare brand Scholl – launched in 1906 by podiatrist William Mathias Scholl – is aiming to embrace 21st century…
Kite Factory appoints first head of data and insights
Independent media agency The Kite Factory has recruited its first ever data and insights director to deliver more effective and…
The7Stars unveils ‘game-changing’ programmatic tool
Independent media agency the7stars has launched what it claims is the UK’s first fully managed, transparent, programmatic omnichannel trading model, with…
TV and radio chiefs back Bill to level media playing field
Commercial TV and radio bosses have welcomed Government plans to give the UK’s biggest broadcasters new privileges and freedoms to…