Return of pre-Covid media habits to fuel data demand
Claims that Covid would force brands to rewrite the marketing rulebook have finally been blown out of the water with…
media
THINK! urges youngsters to slow down on rural roads
The Department for Transport is launching a new initiative for road safety campaign THINK!, designed to highlight the dangers of…
The7stars nets £66m People’s Postcode Lottery media
People’s Postcode Lottery, the charity lottery operator which claims to have raised more than £1bn to good causes since its…
Wavemaker scoops $50m brief from tech marketplace
Back Market, the tech marketplace which sells high-quality professionally refurbished electronic devices and appliances, has appointed Wavemaker to its $50m…
Firm behind Royal Match hands media to Spark Foundry
Dream Games, the mobile gaming firm behind the best-selling Royal Match video game, has handed its multimillion pound UK media…
Wavemaker retains DfT media planning business
The Department for Transport (DfT) has reappointed WPP-owned agency Wavemaker to the media planning business for a fixed-term contract, following…
iProspect secures bigger briefs from Freemans Grattan
Freemans Grattan Holdings – the company behind home shopping brands Freemans, Kaleidoscope, Curvissa and Grattans – has handed iProspect UK…
Online shopping giant pools media brief into iProspect
European online shopping giant Zalando has consolidated its global media account into Dentsu-owned iProspect, following a competitive pitch. The company says…
Tesco expands instore digital network for advertisers
Tesco is planning to set up hundreds of extra instore digital screens as part of its “connected store” customer engagement…
Royal Mail appoints the7stars to handle media business
Royal Mail has handed its UK media planning and buying business to independent agency the7Stars following a competitive pitch handled…