Medialab trio to beef up data and effectiveness team
Independent media agency Medialab has made a raft of senior hires to bolster its data and marketing effectiveness team, further…
media
Decathlon UK appoints media shop for expansion drive
Sports retailer Decathlon UK has handed its media account to Fifty to support a new global strategy aimed at modernising…
Medialab raids OMD to appoint new strategy director
Medialab is continuing to strengthen its senior team on the back of a raft of business wins with the appointment…
BSI appoints agency for business makeover campaign
BSI, the business improvement and standards company best known for its Kitemark, has appointed a global creative and media agency…
Hornby insists merger will create ‘WPP’s AI speedboat’
The&Partnership has become the latest agency to put AI at its heart by merging with sister media buying and planning…
McArthurGlen hands £6.8m digital brief to the7stars
McArthurGlen Group, one of Europe’s leading owners, developers and managers of designer retail outlets, has strengthened its relationship with media agency the7stars,…
Google fined for mass theft of content to build AI tool
Google has been slapped with a €250m (£213m) fine by the French competition authority, predominantly for using content from publishers…
Motorpoint straps in the7stars for UK media business
Motorpoint, the used car dealership, is aiming to drive expansion, enhance awareness, and broaden its reach with the appointment of…
BSI seeks agency to push strategic business services
Global standards organisation BSI is on the hunt for a marketing agency to devise a new digital campaign to redefine…
Wavemaker recruits OMD chief as Rightmove moves in
Wavemaker UK is bolstering its content and brand experience offering with the appointment of a new managing director to lead…