Hornby insists merger will create ‘WPP’s AI speedboat’
The&Partnership has become the latest agency to put AI at its heart by merging with sister media buying and planning…
media
McArthurGlen hands £6.8m digital brief to the7stars
McArthurGlen Group, one of Europe’s leading owners, developers and managers of designer retail outlets, has strengthened its relationship with media agency the7stars,…
Google fined for mass theft of content to build AI tool
Google has been slapped with a €250m (£213m) fine by the French competition authority, predominantly for using content from publishers…
Motorpoint straps in the7stars for UK media business
Motorpoint, the used car dealership, is aiming to drive expansion, enhance awareness, and broaden its reach with the appointment of…
BSI seeks agency to push strategic business services
Global standards organisation BSI is on the hunt for a marketing agency to devise a new digital campaign to redefine…
Wavemaker recruits OMD chief as Rightmove moves in
Wavemaker UK is bolstering its content and brand experience offering with the appointment of a new managing director to lead…
Agencies warned over stalled progress on diverse talent
UK agencies are being urged to redouble their efforts to attract and retain a diverse workforce amid concerns that the…
mSix&Partners jumps aboard Thameslink media brief
Govia Thameslink Railway, the UK’s largest train franchise, has appointed mSix&Partners as its new media agency of record, following a…
What’s in store for 2024… for the attention economy
New ideas are prone to initial bursts of innovation and fragmentation – usually followed by a natural shift towards standardisation…
Purplebricks appoints media agency ahead of relaunch
Online estate agent Purplebricks has appointed mSix&Partners to handle its media planning and buying account ahead of a major relaunch…