M&S jumps into bed with Mother for clothing brief
Marks & Spencer has appointed a new agency to handle its UK clothing business as part of plans to transform…
M&S
M&S digital and data chief quits after being promoted
The man who has been spearheading Marks & Spencer’s digital and data transformation is leaving the retailer just months after…
M&S trials exclusive offers for loyalty club members
Marks & Spencer has become the latest retailer to wake up to the fact that Tesco might well be onto…
M&S signs commerce deal to boost third-party sales
Marks & Spencer has signed a deal with one of the world’s largest commerce networks to enhance customer experience as…
M&S appoints Meta man as new chief data scientist
Marks & Spencer has appointed a new chief data scientist following a shake-up of its senior team which has seen…
M&S in trials of paid-for ‘VIP’ Sparks Plus loyalty club
M&S is targeting Sparks loyalty club members with the launch of a pilot premium paid-for tier which is claimed to…
M&S launches trials of virtual clothing try-on service
Marks & Spencer is boosting its use of technology to trial an in-store virtual reality fitting service, enabling customers to…
John Lewis festive ad nets top spot on social channels
It seems Christmas ads not only divide opinion among the marketing and advertising community, consumers are also split down the…
M&S swoops for firm to boost online personalisation
Marks & Spencer is aiming to ramp up online personalisation by snapping up the intellectual property of fashion marketplace Thread…
M&S ramps up global activity with Sparks expansion
Marks & Spencer is to expand its Sparks loyalty scheme into a global programme, launching across India and 25 international…