Tui picks Sky chief as new CMO for markets and airlines
Tui UK & Ireland has raided Sky to appoint its new chief marketing officer for markets and airlines, as the…
online advertising
Clooney channels Poirot in Nespresso ‘whodunnit’ spot
Hollywood star George Clooney has returned for a new Nespresso celebrity-filled ad, that plays heavily on Agatha Christie’s Murder on…
CMA opens fresh probe into Google’s search domination
Google is facing yet another investigation over its dominance of online search, with the UK’s competition watchdog following probes in…
Ford goes back to the future for launch of electric Capri
The Ford Capri, the one-time car of choice for 1970s TV villains, police, stuntmen and even rock stars, is rolling…
CAP battered over delay in guidance for junk food ads
The advertising and marketing industry has been engulfed in a fresh row over the new restrictions on ads for so-called…
Millennials on top in social commerce growth spurt
Brand owners are being urged to rethink their social commerce strategies on the back of a new analysis which shows…
Sarah Lancashire investigates Yorkshire Tea ‘biccie’ theft
Yorkshire Tea has enlisted Happy Valley and Black Doves star Sarah Lancashire for its latest ad campaign, which sees the…
How you can thrive in 2025…with new digital marketing
As 2025 takes hold, our thoughts turn to the trends that will shape the digital marketing industry over the next…
Marketers warned as Brits threaten to cut screen-time
UK consumers have sent out a warning to digital marketers, with a third of mobile phone users vowing to slash…
Cadbury’s unwraps ‘Memory’ ad with dementia twist
Cadbury is tapping into its partnership with Alzheimer’s Research UK for the latest instalment of the Dairy Milk “There’s a…