Barbie to the rescue as spend forecasts are revised up
The advertising and marketing industry continues to show huge resilience in the face of economic gloom, with an upgrade in…
online advertising
Mona Lisa takes a break in new EasyJet European blitz
British tourists may be fleeing wild fires across the Greek islands in their thousands but EasyJet is aiming to lighten…
Govt plans new laws to stamp out harmful online ads
The Government has finally revealed plans for a major crackdown on paid-for online ads in an effort to combat the…
Battle to stop adtech mass data breach heads to court
The five-year battle against Google’s real-time bidding online advertising system – branded the biggest data breach ever recorded – is…
Can’t get it up? Meta refuses erectile dysfunction ad
Meta has been accused of turning its back on those who suffer from erectile dysfunction after both Facebook and Instagram…
Adland hit by surge in direct and promotional marketing
Marketers appear to be ditching advertising spend to plough their budgets into the two classic disciplines which clean up in…
New drive to get public back on the bus this summer
Public transport might not be everyone’s idea of a top travel experience but a new campaign from regional operator First Bus…
Center Parcs books in UK media business with iProspect
Center Parcs UK and Ireland, the forest holiday operator whose villages are beloved of the middle classes, has handed its…
Oldplay: Over 50s Brits get bitten by music festival bug
Ageing pop and rock stars are not only grabbing all the headline spots at festivals these days but they are witnessing…
Box ‘em in: Women’s football really is ‘beautiful game’
As the build up to the FIFA Women’s World Cup 2023 gets in full swing, brands are being urged to…