Dixons Carphone drafts in top duo for digital revamp
Dixons Carphone has become the latest major retailer to bring in new digital and tech executives as it ramps up…
retail marketing
M&S hands international digital ad business to NMPi
Marks & Spencer has expanded its relationship with digital agency NMPi by awarding it a brief to deliver its social…
Pandora appoints 55 London to polish up data strategy
Upmarket jewellery retailer Pandora is aiming to maximise the potential for online activity to drive new and loyal customers by…
Arcadia brings in new team for digital and data assault
Sir Philip Green’s Arcadia Group, which owns Topshop, Monsoon, Dorothy Perkins, and Miss Selfridge, has become the latest high street…
M&S ‘buy now, pay later’ scheme targets millennials
Marks & Spencer is aiming to attract younger customers and boost trade in the run-up to Christmas with the launch…
Clubcard Plus ‘will save Tesco shoppers £400 a year’
Tesco has finally revealed details of its new Clubcard Plus loyalty scheme, which it insists could save customers over £400…
Aldi hands social media activity to McCann UK division
McCann Worldgroup has strengthened its grip on the Aldi account marketing business with the appointment of social media division Live…
Swarovski strikes global deal to polish up marketing
Swarovski, the jewellery and accessory brand sported by Beyoncé, Taylor Swift and Rita Ora, is deploying a new marketing attribution…
Boohoo torn off a strip for ‘send nudes’ email campaign
Fashion retailer Boohoo has paid the price for trying to boost email marketing open rates after incurring the wrath of…
Missguided clobbered over ‘offensive’ Love Island ad
Clothing retailer Missguided has been spanked over an ad for its swimwear range that ran during Love Island after one…