B&Q adds ‘smart reward’ offer to retail media network
Home improvement retailer B&Q has signed a new retail media deal to deliver smart post-checkout rewards to millions of shoppers…
retail marketing
Moss brings in shop to put finishing touches to rebrand
Moss – the retailer which recently rebranded from Moss Bros and can trace its roots back over 170 years –…
Iceland eyes adspend boost with retail media overhaul
Iceland and its large-format store brand The Food Warehouse have partnered with retail media specialists Gig Retail to fast-track their…
Asda boosts retail media offer with data-driven channels
Asda is expanding its retail media proposition to offer brands access to first-party data activation capabilities on 10 million shoppers…
Asda raids Morrisons to bring in new marketing chief
Asda has poached Morrisons chief customer and marketing officer Rachel Eyre – the former Sainsbury’s and Barclays executive – to…
Most Brits hold on for sales but many live to regret it
Confirmation – if it were needed – that Brits love nothing more than a bargain has emerged in a new…
Screwfix appoints new agency for advertising overhaul
Kingfisher-owned Screwfix is plotting a major overhaul of its advertising and marketing activity following the appointment of M&C Saatchi Group UK,…
Foot Locker steps up data strategy with new platform
Foot Locker, the US-owned multinational retailer of footwear, sportswear, youth apparel and accessories which runs 60 outlets in the UK,…
Trump’s tariffs fuel fresh call for ‘Buy British’ campaign
US president Donald Trump’s “Liberation Day” tariffs have fuelled a surge in interest in British goods, with more and more…
M&S customer data ‘failings’ trigger Sparks investment
Marks & Spencer is investing “well north of £200m” in a tech upgrade to put the Sparks loyalty scheme at…