Ann Summers picks shop to whip up social media frenzy
Ann Summers has appointed the agency Our Own Brand to handle its global social media account, as the fight to…
retail marketing
Brits crave omnichannel retail but beware the data grab
UK shoppers are moving beyond the “online versus in-store” debate, demanding a seamless, omnichannel experience that combines the best of…
Aldi shops at Publicis Media for £646m global account
Aldi has consolidated its estimated £645.6m global media planning and buying account into Publicis Media following a competitive review launched…
‘Steady hand’ Higham decides to quit top M&S tech role
M&S chief digital and technology officer Rachel Higham has decided to step back from her role, in the wake of…
Boots urges Brits to visit its pharmacies rather than GP
Boots is jumping on the UK Government’s drive to get Brits to think of their pharmacist first when they have…
Primark ‘In Denim We Can’: Not exactly jeans for greens
And so to Primark – or Primani (sorry Giorgio, not great timing) – which has chosen this week to launch…
John Lewis epic flags up 100 years (ish) of price pledge
John Lewis is marking 100 years since its “Never Knowingly Undersold” promise was introduced in a new campaign, Tableau, designed…
Mulberry bags new chief as brand plans major reload
Mulberry England, the luxury leather accessories brand beloved of the huntin’, shooting’ and fishin’ London set, has hired a new…
Waitrose shops at Tesco to find new managing director
John Lewis Partnership has named a former Tesco and Marks & Spencer marketing chief as the new managing director of…
Evergreen Garden Care plants integrated brief at VCCP
Evergreen Garden Care, the company behind products that boost flower growth, such Miracle-Gro and Tomorite, as well as those that…