Forget gadgets and ‘likes’, Gen Z simply want security
Marketers intent on appealing to Generation Z, that is those aged between 16 to 23 for the uninitiated, could have…
social media
AO.com ditches TV to plough budget into social media
Electrical retailer AO.com is pulling out of TV advertising this year to plough its spend into digital and social media…
ITV Creative social media chief takes top role at Cheil
Cheil UK has hired ITV Creative chief Laura Gibson – who has led social campaigns for Love Island, Britain’s Got…
Facebook privacy scandal has been ‘a force for good’
Facebook might have escaped the Cambridge Analytica scandal with its profits – if not its reputation – intact but for…
London’s Air Ambulance picks WPNC for major TV push
London’s Air Ambulance Charity, the service that treats thousands of critically injured patients in the capital each year, has appointed…
‘Bully’ Facebook ‘deliberately broke data privacy laws’
Facebook intentionally and knowingly violated both data privacy and competition laws in order to maximise profits from user data and…
Germany goes to war with Facebook over data sharing
The German authorities have come down hard on Facebook after ordering the company to stop combining data collected from its…
CMA forces celebs into flagging up paid endorsements
The Competition & Markets Authority (CMA) has secured formal commitments from 16 celebrities – including Ellie Goulding, Rita Ora and…
Google+ to shut early after exposing data of 52m users
Google’s failed social media venture, Google+, has been hit with yet another data breach after the company revealed it had…
TV Licensing signs up leading actors for TV ad return
TV Licensing is launching its first TV ad campaign for five years, centring around the idea that paying for or…