Asda drafts in new digital shop for social media blitz
Just weeks after appointing a new boss to drive growth in online shopping, Asda has brought in digital agency Born…
social media
Jack Daniel’s hires UK agency for digital marketing brief
Brown-Forman whiskey brand Jack Daniel’s is aiming to reinforce its appeal among a younger audience with the appointment of a…
Dog’s life: Call for ban on ‘extreme body’ canines in ads
An international welfare group is demanding a worldwide end to ads which use dogs with extreme body shapes, including French…
Musk fumes as Brussels wields axe over X ‘blue ticks’
Social media site X has become the fourth tech platform in a matter of weeks to be found in breach…
Migration Museum reveals England team’s rich heritage
The Migration Museum is tapping into the England men’s team’s successful run at the UEFA European Football Championships with an…
Musk woos ad industry and backtracks on ‘f**k yourself’
Tesla CEO and X owner Elon Musk has launched a charm offensive to the ad industry by playing down last…
90% of TikTok fin-fluencer posts ‘mislead investors’
Anyone under the impression that you can get top financial advice from so-called “fin-fluencers” might want to think again, with…
SME retailers eye up TikTok to keep their funnel full
Retailers are planning to plough more and more spend into social media marketing as a way of tackling the perennial…
Social media new wave fails to knock email off top spot
Brands might be ploughing ever more budget into social media advertising but email marketing continues to be the most effective…
Influencers charged with promoting dodgy investments
Influencer marketing might be one of the biggest growth sectors in the industry but the industry is facing its first major…