WPP joins with Ukraine to run ‘open for business’ blitz
WPP and the Ukrainian Government have joined forces to attract investment into the country and help rebuild its economy, despite…
WPP
Industry joins forces to fight bias in adtech systems
Top brands and agencies have made a commitment to combat unfairness in marketing campaigns, which in many cases is being…
Bayer brings in Wunderman for climate change strategy
Healthcare giant Bayer, whose brands include Rennie, Alka-Seltzer, Clarityn and Barocca, has become the first business to sign up to…
Tena group hands big briefs to Wunderman Thompson
Essity, the global health and hygiene company behind Bodyform, Tena, Plenty and Cushelle, has appointed Wunderman Thompson to handle its…
Omnicom pulls Russian shops as agency exodus grows
Omnicom has finally decided to ditch its Russian agencies – including Rapp Moscow – over the country’s invasion of Ukraine…
Dentsu axes Russia; Omnicom ‘still assessing’ situation
Dentsu International has joined the growing exodus of marketing services companies and global brands from Russia in protest at the…
WPP and Accenture axe Russia as condemnation grows
WPP has confirmed it will be discontinuing all business activities in Russia over the country’s invasion of Ukraine, saying it…
Wunderman brings ‘new CX frontier’ metaverse to life
Wunderman Thompson is aiming to show clients just what all the fuss is about with the “metaverse” – now being…
MediaCom’s Daivid aims to turn ads into online goliaths
MediaCom is rolling out an AI-based tool which allows clients to adjust the creative and media for digital campaigns and…
Wunderman lures Wavemaker data chief as UK CDO
Wunderman Thompson has once more raided Wavemaker to appoint chief data officer Christiaan Lette with a remit to help clients,…