Lloyds and websites get ASA slap
Lloyds TSB has taken a battering from the Advertising Standards Authority, with the regulator banning two responsive TV ads by…
Articles by DecisionMarketing
Tesco poaches Matt Atkinson
Retail giant Tesco has raided its agency to appoint EHS 4D group chief executive Matt Atkinson as group marketing and…
New site to fight fake online goods
Trading Standards Institute is aiming to combat the rise of online counterfeit goods with the launch of a website called…
Which? India turns to UK for blitz
Which? Right Choice, the India-based sister company of UK consumer organisation Which?, has briefed London-based direct marketing agency Watson Phillips…
Wand lands recruitment brief
Creative industry recruitment agency Source has appointed Wand Agency to handle its multichannel marketing brief following a four way pitch….
Paddy Power ‘super-injunction’ viral
All the talk of super-injunctions over the past few weeks shone a bad light on British privacy laws. However, on…
Is your brand in limbo over cookie law?
It’s been a week since the new cookie legislation came into force yet website owners are still appear in limbo….
B2B marketing needs fresh approach
People often forget that business buyers are just as human as the rest of us. Marketers sell to people, not…
TMW hires EHS planning chief
Tullo Marshall Warren has appointed EHS 4D executive planning director Kate Wheaton to the new role of director of strategy…
Pizza Hut upgrades Web operation
Pizza Hut’s online operation has been so successful that the company has enlisted the services of data centre provider Virtustream…