News

Former EHS Brann and O&M creative chief Patrick Collister has been appointed by Google as the Internet giant’s head of…

Half of the UK’s most popular consumer websites are using customers’ information to drive unsolicited email marketing campaigns, in breach…

Brits are queuing up to emulate 17-year-old “whizzkid” Nick D’Aloisio – who this week trousered an estimated £20m for selling…

Facebook has been warned it is risking the wrath of its 1 billion users by extending targeted advertising to newsfeeds,…

Jaywing, the company set up by former First Direct marketer Martin Boddy in 1999, has become the new brand name…

Banks must use customer data to boost engagement with account holders, who are increasingly keeping them at arm’s length as…

The adoption of personalised digital marketing messages is expected to treble within the next 12 months as brand owners flock…

The data industry may be pouring scorn on the rise of big data but technology directors at some of the…

Coty UK has fallen foul of the ad watchdog yet again – this time for an ad which showed a…

Charles Ping, recently installed boss of Engine Group’s data consultancy Fuel, has delved into his contacts’ book to hand senior…