ID Card triallers demand refund
Some 15,000 people who paid £30 each to join a trial of the now-defunct ID Card scheme are calling on…
News
McDonald’s hit by customer data theft
McDonald’s has been rocked by a major data breach after customer data – including email, contact information and birthdates –…
ASA axes rival complaint fee plan
The Advertising Standards Authority (ASA) has ditched plans to charge companies to complain about rivals’ ads, proposed earlier this year…
‘Payment’ demand mailing banned
Healthy Living Direct, a company offering health and beauty products, has had a direct mail campaign banned after ad watchdogs…
BBC must disclose licence fee deal
The BBC must reveal secret kick-backs contained in its licence fee collection deal with Capita, after the Information Commissioner’s Office…
Proximity launches VW Passat push
Volkswagen is launching an integrated marketing campaign for the Passat CC, entitled ‘A little different’, positioning the four door coupé…
TMW rewards creative teams
Tullo Marshall Warren has boosted its creative department, with a number of senior promotions, in recognition of the high quality…
£20m fund boosts Xmas mail
Royal Mail has ploughed a further £20m investment into its business to deal with the fallout from the poor weather,…
Yell defends ‘own staff’ reviews
Yell has defended getting its staff to write more than 6,000 glowing reviews of restaurants and bars for the Trusted…
Digest blitz piggybacks BBC and ITV
Reader’s Digest UK has unleashed a major Christmas direct mail campaign, under BBC and ITV branding instead of its own,…