Industry chiefs back Burnham as the ‘creative champion’
UK advertising and marketing industry bosses have backed new Prime Minister Andy Burnham, who officially took up the role today,…
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FA shows Iceland red card over ‘England’ store rebrand
The battle for World Cup marketing dominance might be over but the post-mortem is only just beginning for supermarket chain…
‘If Carlsberg Did…’ returns for major summer campaign
Carlsberg-Britvic is reprising its classic “If Carlsberg Did…” brand platform as it gears up for a major integrated summer marketing…
Bray Leino unites agencies for bespoke global B2B offer
Mission Group agency Bray Leino is launching a new global B2B marketing proposition bringing together seven independent agencies to challenge…
Bellwether reaction: ‘The rise of the wise investment’
This week’s IPA Bellwether Report has revealed that UK companies are continuing to bolster their marketing spend, revising their budgets…
TikTok back in the dock again over child safety failings
As brands continue to plough millions into advertising on TikTok, the company is facing yet another investigation over its child safety…
New rules to force mobile networks to block scammers
Ofcom is stepping up its attack on scam calls and mobile messaging with a new set of rules to force…
Double appointment boosts M&C creative department
M&C Saatchi Group UK’s creative agency has bolstered its leadership with a double appointment, promoting Guy Bradbury to chief creative…
The AA taps into superheroes with Spider-Man tie-up
The AA is jumping aboard the new Spiderman movie to show no matter what members face, even if its damage…
Ad budgets rise again as brands play the long game
UK companies are staying resolute in their commitment to marketing spend, revising their budgets up to the second highest level…