British bosses now ask AI whether they should use AI
AI is so entrenched in the UK businesses which have adopted it that nearly two-thirds (62%) of bosses claim they…
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Give peas a chance, says Birds Eye, in fresh OOH push
Frozen food brand Birds Eye is aiming to champion what it claims is the unsung hero of the British dinner…
Royal Mail fall out continues as reputation plummets
Royal Mail’s delivery crisis is biting hard, with the one-time national treasure and iconic British institution now ranked among the…
VCCP new biz machine crushes all to top $1bn in billings
VCCP has claimed the top spot of all creative agencies globally, ending 2025 with more than $1bn in new client…
Tesco Media raids Walmart for chief operations officer
Tesco Media has brought in a former Walmart executive for the new role chief operations officer, in a move designed…
Digital surge sees commercial radio adspend top £747m
Commercial radio in the UK achieved its highest-ever advertising revenue in 2025, hitting £747m – surpassing the previous record of…
Bupa UK picks start-up for customer centricity drive
Bupa UK has appointed start-up agency Ace of Hearts to handle its marketing and advertising account following a final pitch…
ASA pulls plug on British Gas and Hive green energy ads
Centrica-owned energy giants British Gas and Hive have become the latest firms to feel the wrath of the ad watchdog…
Loveholidays taps creators for ‘the weird and wonderful’
Loveholidays is launching an “always-on” influencer platform, inviting consumers to see travel as self expression, rather than just a chance…
Formula E picks UK agency to steer major CRM strategy
Formula E, the world’s first all-electric international single-seater racing series, has hired a new agency to deepen fan-engagement and focus…