MSQ and Hyperactive land brief for MyBlu vape launch
Blu, the Imperial Tobacco vaping brand, has appointed of MSQ Partners and experience agency Hyperactive to launch its new MyBlu…
News
TSB crisis deepens as bank sends ‘data breach’ mailshot
TSB’s latest advertising campaign – in which it accuses rival banks of being lazy and taking their customers for granted…
Privacy International probes ‘hidden’ Acxiom practices
Only weeks after being rocked by the loss of a lucrative third-party data contract with Facebook, Acxiom is facing further…
Scognamiglio promotes Rapp ‘lifer’ to global CMO role
Rapp Worldwide global chief executive Marco Scognamiglio has appointed a new lieutenant by promoting “agency lifer” and current president of…
European Commission claims it is exempt from GDPR
Brussels mandarins have raised more than a few eyebrows after claiming that the European Commission does not have to adhere…
Salvation Army pools media into Edit and MediaCom
Edit, the St Ives-owned agency formed from the merger of Response One, Amaze One and Occam in March, has joined…
Brussels blocks plan for ICO to keep EU role post-Brexit
Hopes of securing a place for the UK at the top table of EU data protection regulation post-Brexit have been…
‘Cocky’ UK marketers have heads buried in the sand
The vast majority of media and marketing bosses believe their business is as productive or more productive than rivals, yet…
Carpet store floored over sozzled, unconscious reveller
A Newcastle upon Tyne carpet retailer has been nailed by the ad watchdog after an ad which the firm insisted…
Sorrell marks return with tech, data and content group
Sir Martin Sorrell has shunned the advertising market to instead exploit the “significant opportunities” in technology, data and content marketing…