News


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Heineken hands Indicia data task

Heineken has appointed direct agency Indicia to improve consumer engagement for its entire brand portfolio through the development of a…


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SFW lands electrical CRM brief

World leading distributor of electronic, electrical and industrial supplier RS Components has appointed Stephens Francis Whitson to develop its customer…


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‘Zombie cookies’ face clampdown

Brussels chiefs have launched an attack on so-called “zombie cookies”, calling on the advertising industry to stop supporting consumer tracking…


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Millner takes MAA chairmanship

Ian Millner, founder and joint chief executive of Iris is to become the new chairman at the Marketing Agencies Association…


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Ward and Phillips launch start-up

Speculation that Chris Ward and Amanda Phillips were joining forces to launch a new agency has proved correct, with the…



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Reckitt in major data blitz

Reckitt Benckiser is launching a major database-building campaign on the back of a new on-pack and press campaign to launch…


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‘Outrageous’ post hikes approved

Regulator Postcomm has approved Royal Mail price increases on bulk mail – branded outrageous by direct marketing industry bosses –…


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Brands back green ‘One Day’

More Th>n, EDF Energy and CBS Outdoor have become the first brands to sign up to a new industry-backed green…