Acxiom drafts in new partner for GDPR compliance drive

acxiom secures $310m big data dealAcxiom is beefing up its services to assist companies in their efforts to achieve GDPR compliance before the May 2018 deadline, by striking a partnership with privacy and security consulting company Data Compliant.
According to both companies, the partnership will deliver actionable  ‘Accelerated GDPR Readiness’ programmes for clients.
They insist that Acxiom’s experience and practical expertise in data management along with Data Compliant’s skillset and policy expertise will ensure that businesses have the right policies, procedures, technologies and tools needed to “generate a combined practical and technical roadmap that helps accelerate and ensure GDPR readiness across an enterprise”.
Acxiom managing principal and head of customer strategy Jonathan Carter said: “GDPR is a major disruptor and will fundamentally change the governance landscape for data controllers, processors and suppliers, impacting each company operating across the EU and beyond.
“Acceptance needs to turn into action as GDPR will transform how companies must manage personal data, given the significant legal and operational requirements. This partnership will not only help organisations choose the correct approach, but also navigate through the complexities of the regulation in a way that’s right for them.”
Data Compliant managing director Victoria Tuffill added that while many companies are advising on GDPR, from legal to management consultancies, “we are finding that the advice only goes as far as highlighting the issues, rather than providing practical steps and an action plan for the specific implementation that businesses have to take”.
She claimed: “Our approach is to offer bespoke business assessments, so companies can tackle the operational infrastructure needed to be compliant. Acxiom is the perfect partner to help us deliver these solutions.”

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