Last orders: Govt mulls calling time on £6bn booze ads
The Government is risking the wrath of the booze industry – as well as the advertising and marketing sector –…
alcohol
Jack Daniels appoints first dedicated influencer agency
Brown-Forman owned Jack Daniel’s has strengthened its relationship with independent agency Five by Five with the appointment of TSA as…
WPP scoops Heineken global customer marketing brief
Heineken has expanded its relationship with WPP by appointing the agency group to handle global commerce and shopper marketing activities…
Defiant collective scoops Beavertown brand overhaul
Beavertown Brewery, the Heineken owned British craft brewery based in Tottenham, London, has appointed a new agency to overhaul its positioning…
Heineken scours globe for McLoughlins to run Irish pub
Global beer brand Heineken has launched a worldwide advertising campaign to help independent Irish pub owner Joseph ‘Josie’ McLoughlin find a…
Heineken and Stonegate tackle loneliness down the pub
Heineken UK has joined forces with Slug & Lettuce owner Stonegate Group for a new campaign which finally aims to…
Carlsberg Group appoints global social media agency
Carlsberg Group, the company behind the eponymous lager brand as well as San Miguel, Kronenburg 1664, Holsten, Tuborg and Tetley’s,…
Heineken app helps fans ‘live the moment’ at concerts
Heineken is aiming to encourage music fans across the world to ditch their phones at live events by downloading a new…
‘Straight Outta Crumpton’ NWA pastiche avoids ASA rap
A TV ad for Aston Manor’s Crumpton Oaks Cider – which featured animated characters wearing urban-style clothing and rapping in…
Aspall eyes younger market with agency appointment
Molson Coors brand Aspall Cyder – which claims to be the number one super premium cider brand in the UK…