Industry cheer as Scots axe plan to ban booze marketing
Scottish first minister Humza Yousaf has revealed that proposals to restrict alcohol marketing, which could have seen shops forced introduce…
alcohol
BrewDog digs up Gold Can offer after £500,000 pay-off
BrewDog is resurrecting its disastrous Gold Can competition and is hoping it will be a case of “third time lucky”, following…
‘Get in to my pub!’: Heineken ads woo new UK landlords
Heineken UK is aiming to recruit a raft of new landlords to lease a pub from its Star Pubs &…
George the Bear drops lad culture in Hofmeister return
Beer brand Hofmeister is bringing back George the Bear – last seen in decidedly “lads, lads, lads” ads in the…
Beer industry strives to get more people to sup cask ale
The brewing industry is aiming to give cask ale a major makeover with a new marketing push designed to appeal…
Brits ditch Gucci, Prada and Chanel for food and booze
The cost of living crisis has turned consumer spending on its head, with Brits now more likely to treat themselves…
Retailers drown their sorrows as booze sales slump
You might think that hard times call for hard drinking but it seems the opposite is true with new figures…
Scots plot major crackdown on marketing of booze
The Scottish Government is risking the wrath of the drinks industry – and its customers – with plans to restrict…
Asahi UK hands brand portfolio to The Corner London
Asahi UK, the company which owns a raft of premium beers from Peroni Nastro Azzurro and Asahi Super Dry to…
Jack Daniel’s picks Iris for ‘Make It Count’ digital brief
Brown-Forman whiskey brand Jack Daniel’s has handed its UK digital marketing account to Iris with a brief to evolve and…