TMW nets CRM task for DAZN sports streaming service
Global sports streaming service DAZN has appointed TMW Unlimited to a six-month project to refresh the company’s CRM programme globally,…
CRM
Flourish joins 12-strong Harbour group as CRM partner
Harbour, the independent consultancy collective set up by adman Paul Hammersley to take on the might of the large agency groups,…
MSQ signs deal to bring in Salesforce CRM expertise
International creative and technology agency group MSQ has struck a formal partnership with Westbrook International, in a move designed to…
Rapp lands Virgin Media O2 customer marketing brief
Rapp has landed the combined Virgin Media O2 customer marketing account – one of the biggest marketing briefs in the…
Lida reborn in New York as M&C Saatchi One-to-One
M&C Saatchi Group may have buried its CRM agency Lida in the UK two years ago but over in the…
IPA picks top chiefs for advisory and leadership roles
The IPA has boosted its leadership teams with three key appointments, designed to provide valuable guidance and expertise to its…
O2 and Virgin CRM up for grabs as VCCP nets ad brief
Rapp and M&C Saatchi are set to go head to head in a major pitch to handle the consolidated O2…
Never mind great resignation, customer exodus is worse
Business chiefs might be ramping up their staff retention policies to tackle the “great resignation” but a new threat has…
Covid set to fuel 34% decline in customer data quality
Covid’s effect on the marketing and advertising sector has been well documented but as the market bounces back, there are…
Great Western retains Havas CX Helia after mega pitch
Great Western Railway has finally reappointed Havas CX Helia to handle its CRM account after a mammoth competitive pitch and…