Row over AI ‘light touch’ turns into chorus of disapproval
Criticism of Government plans for “light touch” regulation of artificial intelligence is turning into a chorus of disapproval, with both…
data-driven marketing
Defiant marketers view advertising as a force for good
Marketing chiefs are refusing to let the challenges of the modern world knock them from their path to success, with…
UK shoppers ‘most loyal to John Lewis and Waitrose’
John Lewis might not be in the best of shape, with flat sales and slumping profits, but it continues to…
ICO to probe women’s health apps amid security fears
The Information Commissioner’s Office has launched a major review of apps that track periods and fertility following new figures that…
AI fuels growth of £1.36trn, 500,000-strong UK sector
Artificial intelligence tools have not only taken the UK by storm since the launch of ChatGPT late last year, it…
What a waste: ‘CMOs prioritise the wrong channels’
Marketers are stubbornly ploughing their budgets into media channels that are simply not the most effective, with a major disconnect…
Brits plot ‘thoughtful’ Xmas; others plot festive getaway
The cost of living crisis is, perhaps unsurprisingly, once again set to have a major impact on Christmas spending; extravagant…
Oliver sets up AI Council as MPs bemoan Govt inaction
British MPs might be urging the UK Government to introduce artificial intelligence legislation or risk falling behind in the race…
Dotdigital seals £25m deal for partner Fresh Relevance
Martech platform Dotdigital is beefing iup its operations with a £25m deal for personalisation specialist Fresh Relevance, cementing a partnership…
‘Gory’ vegan ad ban shows just what kids are exposed to
Vegan charity Viva’s attempt to convert consumers to its cause by claiming yoghurts contained “the stolen milk of grieving mothers,…