All in Census: Industry needs 15 minutes of your time
The UK advertising industry is calling on all people working in advertising and marketing to “stop the clock, take 15…
data-driven marketing
‘Terrifying’ Tesco ad sparks scores of ASA complaints
Tesco is facing a major backlash against its latest Clubcard ad, with the ad watchdog revealing it has received 58…
Digitas woos tech girls in bid to #SmashTheStereotype
Publicis-owned Digitas UK is ramping up its efforts to inspire the next generation of diverse tech talent to the industry…
Sibling rivalry promotes Guide Dogs’ broader services
UK charity Guide Dogs is launching a national marketing campaign celebrating the wide range of services the organisation offers, with…
Return of pre-Covid media habits to fuel data demand
Claims that Covid would force brands to rewrite the marketing rulebook have finally been blown out of the water with…
Lloyds saddles up to woo kids for Smart Start account
Lloyds Bank is gunning for the youth market with the launch of a new campaign to raise awareness of its…
Salesforce adds ChatGPT to Slack messaging service
Salesforce has joined forces with OpenAI to add ChatGPT to its workplace messaging platform Slack in a move which it…
Even ‘slow year’ of 2022 saw AI start-ups raise $50bn
Artificial intelligence start-ups raised more than $50bn in funding in 2022 but even that was a slow year, according to…
Rapp opens ‘leadership of the future’ career scheme
Omnicom’s global customer experience giant Rapp is aiming to boost its succession planning with the launch of a new career…
£4.7bn data reform cost savings branded pie in the sky
The Government’s insistence that the revised data reforms will unlock £4.7bn in savings for the UK economy have been slated…